Fast-moving
consumer goods
High volume, intense competition. Snacks, beverages, frozen pizzas, and even OTC. Let us lead the way.
How we work
Navigating CPG sales requires careful planning, critical thinking, and the ability to meet the needs of both retailers and consumers.
Here’s how Maverick Sales gets retailers on your team:
We build relationships
Your brand is our priority. Our brand to account manager ratio is extremely low—in many cases just 1:1. We believe dedicated time and attention is the best way to learn and grow your business.
We help retailers help you
Retailers are confident in our strategies for success: investing in the right tactics, effectively communicating what your brand needs, and demonstrating the benefits when your product succeeds.
We keep you on shelves
We work with retailers to leverage their co-marketing tactics, while our sales and operations plans make sure your brand is always in stock. Whether shelf minimums need adjusting or we have to sell in displays, we ensure visibility and availability for a big promotion.
How we help you grow
At Maverick Sales, our key account managers are experts. In addition to dedicated account management, you’re supported with sales operations, data resources, and analytics. We set ambitious KPIs for your brand and then exceed them.
Amazon is typically managed by three parties: an agency that handles PPC, an Account Manager that's responsible for the business, and Marketing, who oversees the product pages and other assets. The trouble is, these three parties don’t often work together, diminishing insights and impact. Or worse, the disciplines of traditional retail are forgotten, direct marketing spend isn’t treated as trade spend, and trade spend isn’t used as a strategic lever for growth. Our integrated management and approach solves these problems, helping you reach your customers and ramp up sales. Trust us to grow your Amazon business.
We help stores sell your products at every point on the customer journey. From merchandising and training, to effective displays and a strong online presence, we have distinct, specific strategies and resources for brand partners of every size.
Keeping products in stock and on shelves can be a complex business. Our retail operations experts handle it for you, focusing on retail data management, business intelligence, inventory forecasting, and more, driving all aspects of your growing business.
From TikTok to Yonge and Dundas Square, we accelerate your growth with best-in-class retail media marketing. We partner with some of the world’s best retail media agencies to offer you custom solutions that will inform, educate, and convert your growing audience.
Our partners
Through Maverick Sales, you get access to world leaders in media, marketing, store-level support, and logistics. As integrated members of our team, our partners help us accelerate all aspects of the Canadian commercial strategy.