Over the Counter
‍consumer goods

At Maverick Sales, our key account managers are elite. With regional and national experts, direct experience at top retailers, we lead with talent. In addition to dedicated account management, you are supported with sales operations, data resources, and analytics. We set ambitious goals for your brand and then exceed them.

CPG brands typically manage Amazon in disjointed silos: Account Management to manage the business, an agency to handle PPC, and Marketing who oversee the product pages and other assets. The trouble is, these three parties often don’t work together, diminishing insights and impact, leading to significant wasted spend. Our integrated management solves these problems. Trust us to grow your Amazon business. And let’s not forget about your other retailers e-com stores.

This rapidly evolving discipline, is changing how brands go to market. For Maverick, as your commercial team, it is radically changing the nature of negotiations, from being about committed spend and discounts, to being about reach, targeting, and revenue. We are leveraging the data, insights, and capabilities of our retail partners to grow our brands.

Keeping products in stock and on shelves can be a complex business. If a brand can’t predict the demand, growth stops. If a brand can’t earn profit through execution, why do it. Our retail operations experts handle all the complexities for you. We leverage technology and a consistent process to ensure clarity and effective execution.

From Nielsen data to retailer POS and more, our customer insights team supports our brands, our Key Account Managers, and your S&OP. We leverage technology to aggregate retailer POS, investigate, identify, monetize risks & opportunities, and build better plans.